When people read, Taboola Text2Video

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Benefits

  1. Convert article readers into video viewers
  2. Improve user experience, showing relevant videos on your articles
  3. Increase user engagement and time spent on-site
  4. Direct users to higher CPM pages
  5. Earn incremental revenue from Taboola Related-Ads

Pricing

Taboola Text2Video is free from license fee. You may select from one of the following pricing models:
  1. Ad Supported -- the uplift in video views  created by Taboola is free, and that means you keep 100% of revenue you  generate from these views (including all pre-rolls, post rolls and companion  display ads) and don't have to pay us anything for it. In return, you let us  place a targeted sponsored ad as one of every five recommendations, out of  which Taboola earns its living (and you get a share of that revenue too) 
  2. Share from lift -- if you prefer us not to show our ads, Taboola will not insert the sponsored ads in the recommendation but instead you'll share a percentage revenue generated from the lift in video views created by Taboola  

Why use Taboola Text2Video on your site

It is common for publishers of mixed content to have 20-100 times more page views than video views. In addition, up to 95% of sites' visitors read articles but do not watch videos.
The result: converting even a tiny % of users who read articles to videos viewers can more than double your overall video views.
Our focus on video discovery makes us the best at what we do. Taboola Text2Video was measured in controlled A/B tests and was shown to have 50% - 300% higher CTR than competing solutions. When used according to Taboola's best practices, the Taboola Text2Video widgets can increase overall video views by up to 200%

Featured live customers

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