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Yakup Gurel has over 19 years of experience in digital marketing, with various duties and responsibilities. He spent almost 14 years working on the agency side, with 10 of those years as Head of Digital at Publicis Groupe. After leaving his role at Publicis Groupe, he further specialized in different Adtech companies, taking on roles such as Advertising Country Manager and Business Development. Additionally, he is fan of Fenerbahce where he also worked in the Marketing department for a period. Yakup now helps brands and agencies develop effective digital strategies as Senior Advertising Account Manager for Turkey at Taboola.
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Every advertising campaign is different, but they all begin the same way: with an in-depth ...
7 Minutes read