Top Advertising Channels for a Cookieless World: Insights from an Advertiser Survey
A cookieless world will threaten the effectiveness of some advertising channels—specifically those that survive off ...
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8 Ways to Maximize Your Affiliate Marketing Campaigns with Taboola
Find out how Skimlinks, a Taboola company, can help with your affiliate marketing strategy. ...
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Best AI Marketing Tools
We’ve officially entered the era of AI. There’s no denying that artificial intelligence is rapidly ...
Alternatives to LinkedIn Ads: Best Advertising Platforms
With a user base of more than 900 million professionals, there’s no question that LinkedIn ...
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Balancing AI Innovation and Human Connection: Insights from DMEXCO 2024
We exist in an unpredictable world that is always changing. New technologies, such as AI, ...
E-commerce’s Seasonal Gold: Insights from Connexity’s Q2 2024 Playbook
In Q2 2023, consumers opened up their wallets for online purchases, resulting in significant year-over-year ...
The Rise of Sober Curious Movements and How Brands Can Engage Participants
The month of January signifies numerous moments, with one key classifier being “Dry January,” otherwise ...
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Breaking Down Multi-Touch Attribution: Strategies and Reporting Tools
If you really think about it, every ad campaign tells a story about your brand. ...
Launch and Scale a Successful Campaign with Maximize Conversions – Tips & Tricks
In today’s challenging economic climate, advertisers need to know that their marketing budgets translate into ...
5 Ways Marketers are Driving Results with ChatGPT
ChatGPT – Marketing friend or foe? I recently read a heated discussion between content marketers ...
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A Snapshot of Super Bowl LVIII, Told by Taboola’s Readership Data
Super Bowl LVIII is days away — which team will leave Las Vegas as champions? ...
Your Game Day Campaign Playbook: Insights and Best Practices from the Big Game
Super Sunday is one of the biggest advertising opportunities of the year — and not ...
Build Tasty Food & Beverage Campaigns: Insights from Taboola’s Creative Shop
Super Sunday is one of the biggest advertising opportunities of the year — and not ...
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2024’s Most Captivating Stories: Top News, People, and Trends of the Year
This year’s global news cycle was filled with numerous memorable events—from Taylor Swift’s unstoppable rise ...
How to Attract New Readers in 2025 (With Examples)
Nowadays, it’s conventional wisdom that search and social platforms aren’t as generous with referral traffic. ...
Amazon Prime Day & Big Deal Days 2024: Key Insights for Holiday Campaigns
Find out how Skimlinks, a Taboola company, can help with your affiliate marketing strategy. Learn ...
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Boost Your Revenue: Key Insights from Skimlinks’ Q2 2024 Publisher Playbook
The latest figures are in: retail purchases climbed by 0.7% in March from February, with ...
Avoiding Attribution Errors: Tips for Accurate Marketing Analysis
Regardless of product type, marketing strategy, and objectives, every marketer has something in common: we ...
NFL Fantasy Draft Finds Out: When Covering Football, Does Performance Matter?
Gain exclusive access to sports fans across leading publisher sites like NBC Sports, Fox Sports, ...