Halloween Trends to Follow for Scary Good Campaigns
Halloween looks like it will overflow with treats for retailers ready to take advantage of ...
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Back-to-School Marketing Trends 2021
As students prepare to head back into the classroom this year, back-to-school marketers have a ...
30 2021 Cyber Monday Ad Examples to Inform Your 2022 Strategy
According to Adobe Analytics, U.S. consumers spent $10.7B on Cyber Monday sales in 2021, making it the ...
Health & Fitness Benchmark Report: Campaign Data, Trends, and Insights
More than ever before, health & fitness consumers have options at their disposal to take ...
Easter Marketing Trends 2020
Easter is a holiday that brings people together. Families don their best pastels and gather ...
Food Benchmark Report: Data, Trends, and Insights for Your Next Campaign
In the food industry, consumer tastes and preferences are always shifting. The brands who become ...
Hundreds of News Outlets Unite for Successful Climate Coverage Boost
From giving the most vulnerable a voice to holding the most powerful accountable, great journalism ...
Innovations In Online News: Key Takeaways from the ONA Conference
In the world of online news, a lot changes from one year to the next. ...
Fashion and Beauty Marketing Trends 2019
It’s boomtime for fashion and beauty brands in the world of ecommerce. According to eMarketer, ...
Mister Spex CEO on Consumer-First Marketing and Disrupting Eyeglasses
Disruptive brands are emerging in their markets with a bang, and in many cases, are ...
An Interview with Publicis Media’s Head of Communication on the Power of Native
The agency environment and native advertising haven’t always been immediate obvious friends, but according to ...
Programmatic Video Advertising: Automating Ad Placement for Better Reach
Programmatic video advertising is on the rise and shows no signs of slowing down. The ...