Solutions Archives

Holiday Marketing Insights: Let It Snow Revenue in 2022

Sleighbells might not be ringing yet, but Christmas is already occupying consumers’ and advertisers’ brains. ...

By Stacey Upfalow 9 Minutes read Sep 30 2022

Let’s say you just created the perfect ad campaign. You’ve targeted your ideal customer, you’ve ...

By David Campbell 7 Minutes read Aug 05 2022

It wouldn’t be an understatement to say that American consumers are obsessed with their pets ...

By Stacey Upfalow 6 Minutes read Aug 03 2022

Skyrocketing inflation and rumblings of an upcoming recession are dominating news headlines and water cooler ...

By Swita Charanasomboon 5 Minutes read Jul 20 2022

Native advertising and video content are powerful — but combined, they’re proven to increase brand ...

By Amanda Walgrove 4 Minutes read Jun 28 2022

Now more than ever, audiences have a tough time trusting traditional ads. Almost half of ...

By Sharon Hurley Hall 10 Minutes read Jun 17 2022

Now more than ever, audiences have a tough time trusting traditional ads. Almost half of ...

By Sharon Hurley Hall 9 Minutes read Jun 17 2022

In the first part of this interview with Christian Broughton, The Independent‘s Managing Director, Adam Singolda, ...

By Megan Morreale 19 Minutes read May 06 2022

Publishers are tasked with strategic decisions about exactly what editorial content to create and how ...

By Megan Morreale 16 Minutes read Apr 29 2022

Memorial Day means different things to different people. Some observe the holiday with a serious ...

By Stacey Upfalow 7 Minutes read Apr 27 2022

Programmatic advertising comes in many forms. Each one helps publishers better sell ad inventory across ...

By Or Ben Matityahu 5 Minutes read Apr 22 2022

Social media has a powerful pull on people: we stay in touch and feel connected ...

By Tim Ruder 4 Minutes read Apr 13 2022