Taboola Boosts OTTY’s ROAS by 50% and Earns 2021 Performance Marketing Award Nomination
We at Taboola have an exciting announcement: We’ve been shortlisted for “Best Brand Engagement Campaign” ...
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241 Articles
Content Recommendation: What is it and how does it work?
“Content recommendation” is a term you hear pretty regularly when discussing online content marketing and promotion. Done ...
18 Best eCommerce Strategies to Grow Your Traffic
As of 2023, there are more than 2.6 billion online buyers worldwide, and close to ...
Plan Your Father’s Day Marketing Campaign With This Checklist
As cute as macaroni art and papier-mâché projects made by the kiddos can be, this ...
What are the Pros and Cons of Native Advertising?
Before diving into any new advertising strategy, it’s important to understand its benefits and drawbacks. ...
What is AMP (Accelerated Mobile Page) and How It Can Help Your Website
If you’ve ever clicked on a mobile news article in Google search results, you might ...
“By Fans for Fans”: The ClutchPoints Audience Strategy that Led to 1 Billion Views
Nish Patel doesn’t tend to have a hard time figuring out what sports fanatics are ...
Sponsored Content vs Native Advertising — What’s the Difference?
Sponsored content and native advertising may seem similar, but they have important distinctions that marketers ...
8 Native Advertising Platforms for Advertisers and Publishers
Native advertising is booming. The recent Global Native Advertising Market Research Report by IT Intelligence Market forecasts ...
Consumers Trust News: Enhance Brand Safety with Taboola High Impact Controls
We recently launched Taboola High Impact, a new advertising solution developed for brand marketers and agencies ...
Taboola High Impact Provides Unparalleled Attention With A Variety of Ad Placements
When it comes to brand awareness, when and where you meet someone is just as ...
9 Great eCommerce Promotion Ideas to Boost Conversions
There’s no question that eCommerce is a challenging space. With the industry continuing to evolve ...