Why Does Mystery Entice People to Click?
Why are intriguing and mysterious headlines the most likely to gain clicks? Social psychologists explain ...
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272 Articles
How Publishers Boost Business with Taboola: Segmented Monetization (Part 3)
Online publishers today face an increasingly fragmented audience, with readers arriving from a growing number ...
How Online Publishers Boost Business: Taboola Personalized Recommendations (Part 2)
While publishers in today’s competitive media environment need to use data to optimize their content ...
How Online Publishers Boost Business with Taboola: A Results Analysis (Part 1)
The world of digital media is constantly evolving, and the only way for publishers to ...
How Publishers Can Reduce Mobile Bounce Rate With Taboola
Publishers around the world are seeing a boom in mobile web traffic, but meeting those ...
The 6 Best Hidden Content-Marketing Opportunities
After producing a series of excellent stories, videos, or social media posts, you may think ...
How Content Marketing Is Changing India’s Advertising Industry
As e-commerce rapidly becomes a booming trend in India, brands are beginning to shift their ...
OMS (Germany) Reports 290% Increase In Viewership Using Taboola
In late June, our Founder and CEO Adam Singolda and Kim Kriegers, Director of Video at OMS, ...